Trip the light fantastic

As we wave goodbye to what has been, in weather terms, an awful summer, we can begin to look forward to the autumn.

This summer has hit our industry particularly hard, what with the endless rain in early summer, the hosepipe ban, the effects of the Olympics in London and to some extent the gloomy European economics. 

The main issue though, is that because of the lack of nice sunny days, people simply haven't got out into their gardens and because of that sales have been lower for garden furniture, sun shades, plants etc.

However, in a weather sensitive and seasonal industry such as ours, we can reasonably expect a rubbish season once in a while so let's not dwell on it, let's instead look forward to what can be done to generate new business and finish the year on a high.

Autumn has always been the time to install garden lighting and it can be used in so many ways; to light an individual sculpture, to illuminate a pond or water feature, to silhouette architectural shapes, to build ambient light levels around a dining terrace or to create a dazzling night time landscape - the choices are endless.  

There are also many choices when it comes to what type of lighting to install; LED lighting, halogen lighting, aluminium, copper and stainless steel fittings, remote control, colour change LED, strip lighting etc - the list goes on.

Most importantly though when fitting a lighting system for a client, is to ensure every part of a lighting system is professional quality, durable and robust. Don't be tempted to buy cheap products because they will prove to be a false economy, they will fail and will damage your relationship with your customer.

At Landscapeplus, we source and test product that is suitable for a landscape professional to install in a garden. We ensure you can rely on every component including the switching, the cables, junction boxes, transformers and the light fittings. After all, there is no point in buying good quality light fittings if one of the components between the house and the light is inferior because it will fail (much sooner than you might imagine) and you will get called back by your frustrated customer.

That said, it doesn't mean you have to spend a fortune buying the most expensive light fittings, you can achieve fantastic effects with entry-level light fittings and then if you have a customer that wants to "go the extra mile" then you can offer them a range of lights to suit their budget.

So, why not have a chat with your customers and see if they would like lighting in their gardens, it's a fantastic opportunity to be creative and develop a new skill by lighting a garden imaginatively and spectacularly and it is certain that your customers will thank you afterwards.

Let's get trading

Recently we've all been enjoying the Olympics and getting a buzz out of the feelgood factor. That feelgood factor has, for a short period, taken our minds off the endlessly gloomy commentary dished out by the "I'm alright Jack" media.


The gloominess is not unfounded though it's just how its reported that I take issue with. After all we've all come through a difficult first half of 2012, what with recession, European worries, untrustworthy bankers, hosepipe ban, constant rain - need I go on. 


But the key to this is not the gloom and negatives, but is the fact that we are all still here and trading. So now is the time for everyone in the UK to do their bit and get the economy going. So lets all get out there and sell the vision of a new garden, encourage customers to buy, sell products to one another, build gardens, install irrigation systems, re-lay lawns, fit rainwater harvesting, try garden lighting, build a water feature etc. 


Now, more than ever, we need to help one another to re-build our economy because we certainly can't rely on the useless government or the greedy bankers to make it happen, they are just too busy looking after themselves.


I think we've all now realised that this recession is going to be long, tough and unpleasant but if everyone has a will and determination to make things better then they will get better, despite the government and the bankers. 


Nobody is going to solve the recession for us, we need to do it ourselves and the best way to do that is for everyone to get busy, designing, building, making, selling, repairing, exporting, maintaining and creating - that way we really can make a difference.

Why the hosepipe ban is a great opportunity for Landscapers

It won't have escaped your notice but, in a few days time, there is going to be a hosepipe ban in a number of regions around the UK, especially in the south-east.


Previously, a hosepipe ban would have been a disaster to anyone working in the landscape industry and during the last ban, in 2006, a lot of garden contractors and irrigation companies faced great hardship as a result of what was, pretty crude legislation at the time. Since then though, the legislation has been overhauled and the water companies have opened their eyes to the fact that professionally installed irrigation systems are the most efficient way to apply water to a garden, more efficient even than hand-watering.


So how can you "make hay while the sun shines?"

1. The reality is that in those ban regions, if anyone wants to water their garden (other than with a watering can), they have to use a proper irrigation system, controlled with a timer and fitted with a pressure reducer.*
2. And beyond that, the landscape industry including the HTA and BALI are still lobbying the government and the water companies to allow professional landscapers to use hosepipes to irrigate their customers gardens, as part of their usual works. Watch this space for any updates...

So what next?

It is simple and quick to install new drip-line irrigation systems or convert existing systems to drip and Landscapeplus is here to provide you with products and guidance. You install the system and your customers' gardens thrive - happy days...

1. Use a "Plumb Your Garden Kit"** to fit a number of standpipes around your customers' gardens.
2. Use a "Control Pack (with pressure reducer)"** on each tap.
3. Install "Key Planting Kits"** to quickly and easily irrigate individual plants.
4. Or, run "Claber Dripper Tube Kits"** or "Techline In-Line Drip Pipe Kits"** to irrigate larger borders and beds.
5. Lastly, mulch over the whole lot to conserve water, to improve the aesthetics and to provide an extra service for your customers.

Every cloud[less sky] has a silver lining eh...

* Check with your individual water supplier

** The prices on the links are retail prices, trade discounts will apply on qualification

Don't listen...

All we hear on the TV and radio is gloom and doom. The BBC in particular seem to revel in amplifying the misery, presumably secure in their jobs, warm in their offices and comforted by their big fat expense accounts. If it's not fear of global depression, it's Euro implosion, UK recession, inflation, the environment or unemployment - I could go on...

Then, to cap it all, I woke up yesterday to the news that it was "blue Monday" the most depressing day of the year apparently. In fact it was so depressing that they re-named it "red Monday". I don't know why they think "Red Monday" is more depressing than "Blue Monday" but that was what they decided.


Surely, enough is enough.


Yes, there is not doubt that we are in a difficult economic position, probably the worst we will ever have to face. Yes, people are feeling the pinch and a lot of poor souls are losing their jobs and I have nothing but sympathy for their plight. But the best way to get the unemployed back into work and to help the economy recover is to encourage confidence and to get companies trading again. 

I can't do anything about the global economy or the problems in Europe, I can't do anything about inflation or fears of recession and I can't do much about unemployment and the environment. What I can affect though, is our business and our customers. If we focus on helping our customers grow their businesses then they will gain confidence and we know that confidence is contagious. 


If everyone believes that the economy will recover, then it will recover and conversely if everyone constantly listens to the BBC delighting in the misery then nothing will change.


You reap what you sow in life and I suggest that everyone limits their exposure to bad news and focuses on succeses, both small and large. Success breeds success and that's the only way we can improve things. 


But then what will the BBC have to report on?